Tuesday, October 21, 2008

-FINALLY-

#The Ending Of Organizational Communication Subject #


Dalam subjek ini banyak yang telah saya pelajari. Tanpa kita sedari, apa yang kita lalui selama ini ada kaitannya dengan Organizational Communication . Mungkin di masa hadapan saya akan praktikkan teori-teori yang terdapat dalam subjek ini. Apapun, Organizational Communication ini memang menarik dan sesuai dipelajari oleh semua pelajar terutamanya "Mass Comm's students".

Terima kasih kepada Tuan Haji Shafie yang telah banyak memberi ilmu kepada kami semua. Segala ilmu yang telah dicurahkan akan dikenang sepanjang hayat. :-)

Wednesday, October 8, 2008

What is Cultural Theory

  • Formally defined as a pattern of shared basic assumptions that the group learned as it solved its problems of external adaptation and internal integration.
  • Also known as Corporate Culture or Organizational Culture.
  • Concept in the field of organizational studies and management which describes the attitudes, experiences, beliefs and values of an organization.
  • The specific collection of values and norms that are shared by people and groups in an organization.
  • Organizational values as "beliefs and ideas about what kinds of goals members of an organization should pursue.
  • Ideas about the appropriate kinds or standards of behavior organizational members should use to achieve these goals.

Communicative Mechanism

  • Formal statements of organizational philosophy.
  • Deliberate coaching and modeling by leaders.
  • Promotion and salary increment criteria.
  • Responses to crises.
  • Organizational structure.
  • Design of physical spaces.
  • Focus of attention.
  • Storytelling and legends.

CONCLUSION

  • Managers must be able to identify and work with the many types of cultures that exist simultaneously within an organization or a business network.
  • Leaders need a sophisticated understanding of corporate culture, and powerful tools for rallying executives and middle managers to work effectively with cultural variables.